We all know that creating a brand is very important in today’s competitive world. Branding is many things but at its very core, branding is the perception that people have of your company or institution. So how do we set off to create this brand? Well, the first common step would be to create a logo. A logo serves many purposes including being the face of the brand. It usually provides information about the institution and is meant to be an easily identifiable, graphical display.
Why are we talking about this? Because marketing and branding is very important for any type of organization be it a corporate, NGO, non-profit and even educational institution. I’ve previously talked about how Logoaball can benefit a business and today, I’m going to take a look at how Logoaball can be used in schools.
First, let’s take a quick look at what the Logoaball machine is all about:
Logoaball is a multiball heat press that places any large text, logo or message on tennis balls. Within seconds, you get a professional looking tennis ball with a logo of your choice. This is much easier and lasts longer than the traditional method of using a marker. Simply place the balls in the machine, place the design of your choice on top of the balls and close the machine. Within a few second, your tennis balls will have the design of your choice on it.
3 benefits of having a Logoaball machine in your school:
1. Brand Awareness
As we all know, schools have their logos on almost all items used in the school and for good reason. Owning a Logoaball machine gives you a chance to brand your tennis balls with the school’s crest. The Logoaball machine is able not only to print logos but also text. Having the tennis balls personalised with the school’s crest and players name will create a great impression when attending a tournament. Additionally, if your school is hosting a tournament, it would be a great branding opportunity to use tennis balls with the school’s logo on them.
2. Promote Team Spirit
Having your school’s logo and tennis clubs name branded on the tennis balls will create a sense of unity among the players. An additional benefit is that the tennis balls will be easily identifiable and this will reduce the loss when many players are involved – especially from other schools. If we can have branded kits, why not branded tennis balls? Not only will it set you apart in terms of creativity, it will also give an increased sense of professionalism.
3. Be in charge
While outsourcing your branding is an option, being in charge of the outcome is a great opportunity. Owning a Logoaball machine means you can be in control of what the logo looks like and how it places on the tennis balls. In the long run, owning the machine and printing your own logos when the need arises, will be cost effective. Additionally, you won’t be forced to place a minimum order of branded tennis balls since you can create the logo and brand the tennis balls yourself. This means you can create as many or as little as you need!
How can you get one?
To create the best machine, we have gone through all the vigorous steps to create a prototype so please do contact me if you are interested in finding out more.
Cheers, Jim
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